| 摘要: | 本研究目的在瞭解自行車騎乘者，分析其參與動機、遊憩專門化及休閒效益之間的關連性與不同背景之差異性。本研究以便利抽樣法，調查「美利達-瑪吉斯盃2014彰化經典百K」的活動參與者，問卷共發放400份，結果以統計方法進行驗證分析。研究發現參與自行車活動者，男性較多，年齡集中在31~50 歲，未婚，大專科以上，從事工業者，月收入在3~4萬元者居多，在騎乘經驗上，花費在1~2萬元，有1台車以上，常騎公路車，有加入車隊，車齡1~2年，每週騎2~3次，每次騎1~2個小時者較多。不同背景騎士在參與動機與遊憩專門化有部分顯著差異，對休閒效益方面則無顯著差異。參與動機、遊憩專門化及休閒效益之間具有顯著的正向影響，且遊憩專門化在參與動機對休閒效益的影響上具有部份中介效果。最後依據研究結果提出結論與建議。
This study aims to understand the bicycle riders, analyze the correlations among joining motive, leisure specialization and recreation benefits, as well as the differences of different backgrounds. Convenience sampling was used to investigate the participants of ＂Merida-Maxxis Cup Changhua Classic Hundred Kilometers 2014 ＂. Four hundred questionnaires were conducted. The results were verified and analyzed by means of statistical method. The findings showed that among the bike participants, males were in the majority, aged from 31 to 50. They were unmarried and owned associate degrees or above. They were engaged in industry and, for the most part, received monthly salary ranging from 30000 to 40000 NTD (New Taiwan Dollar). In terms of riding experience, they spent 10000 to 20000, owned more than one bike, and rode their road bikes frequently. They joined bike teams for 1 to 2 years and went for a ride twice or three times per week, lasting for 1 to 2 hours for each session for most of the time. Riders with different backgrounds revealed partly significant differences influencing their joining motive and recreation specialization, however, it contributed no significant differences to leisure benefits. It showed that there were positive significant influences among joining motive, recreation specialization, and leisure benefits. Furthermore, recreation specialization had an partial mediation effect on joining motive influencing leisure benefits. Finally, based on the results, conclusions and suggestions were proposed. |
