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    題名: 國小教師人格特質、旅遊決策與旅遊效益之關係研究-以嘉義市國小教師為例
    其他題名: A Study on Relationship between Personality Traits, Travel Decision-Making and Tourism Benefit for Primary Teachers--A Case Study of Chiayi City
    作者: 林筱菁
    Lin, Hsiao-Ching
    貢獻者: 旅遊管理學系休閒環境管理碩士班
    趙家民
    Chia-Min Chao
    關鍵詞: 旅遊效益;人格特質;國小教師
    tourism benefit;personality traits;primary teachers
    日期: 2015
    上傳時間: 2015-09-08 11:42:08 (UTC+8)
    摘要:   近幾年,由於台灣歷經了全球性的經濟風暴,國小教師成了許多人稱羨的穩定工作,然而,隨著時代的變遷、教育制度改革及少子化的影響,教師面對來自行政瑣事、家長態度及學生問題多方面的壓力,容易產生心理及生理上的疾病。若能在繁忙的工作之餘,妥善利用假日來從事旅遊活動,調劑身心,減少罹患憂鬱症的機率。本研究旨在了解國小教師人格特質、旅遊決策與旅遊效益之間的關係,主要以嘉義市的國小教師為研究對象,共發出386份問卷,有效樣本372份。藉由描述性統計分析、信效度分析、卡方檢定、t考驗、單因子變異數分析等方法研究各變項之間的關係與影響。研究結果發現:(一) 國小教師不同背景變項中「性別」、「年齡」、「教育程度」、「職務」及「服務年資」與人格特質有顯著差異。(二) 不同人格特質的國小教師對旅遊效益的感受有顯著影響,特別是「盡責性」特質。(三)不同人格特質的國小教師對旅遊決策有顯著影響。 (四)國小教師的旅遊決策對於「生理效益」與「社交效益」有顯著的影響。
      In recent years, Taiwan has undergone global economic crisis. Therefore, a lots people turn to envy the stability of primary teachers. However, as the wheel of time turns, following with the effect of declining birthrate and education reform that causes teachers need to face high pressure from administrative chores, parents attitude and the problems of students. It’s very easy for elementary school teachers to have mental and physical illness. If they could use holiday properly and devoted themselves into tourism activities to fill the prescription the body and mind, they can reduce the chances of suffering from depression. This study aims to understand the relationship between primary teachers personality traits, decision-making tourism and tourism benefits and mainly takes Chiayi City primary teachers as subject for this study. The researcher send out 386 surveys and received 372 available surveys. Through the use of descriptive statistics analysis, reliability and validity analysis, chi-square test, t test and the analysis of variance to analyze the relationship and influence between variables. The study shows that: first, primary teachers with different background variables: gender, age, education background, job position, and the year of service had significant difference on their personality traits. Second, primary teachers with different personality traits had significant influence on the feeling of tourism benefit, especially teachers with the characteristic to carry out their duties diligently. Third, primary teachers with different personality traits had significant influence on decision-making tourism. Lastly, primary teachers decision-making tourism had significant influence on physiological benefit and socially benefit.
    顯示於類別:[旅遊管理學系(旅遊管理碩士班)] 博碩士論文-休閒環境管理碩士班(停招)

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