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    題名: 學習動機、學習態度、學習滿意度關係之研究-以婚禮顧問學員為例
    其他題名: A Study on the Relationships Among Learning Motive, Learning Attitudes and Learning Satisfaction--Learners for Wedding Counsel as an Example
    作者: 張若語
    CHANG, RUO-YU
    貢獻者: 企業管理學系管理科學碩博士班
    黃國忠
    HUANG, KUO-CHUNG
    關鍵詞: 學習動機;學習態度;學習滿意度
    Learning Motive;Learning Attitudes;Learning Satisfaction
    日期: 2017
    上傳時間: 2017-12-06 15:49:04 (UTC+8)
    摘要:   本研究的目的欲探討婚禮顧問學員之學習動機、學習態度與學習滿意度之研究。本研究以婚禮顧問學員為研究對象,並採用非隨機的便利抽樣法的方式進行問卷調查,共發出280份,回收272份,扣除無效問卷9份,有效問卷為263份,有效問卷回收率93.93%。  本研究所得結論如下:1. 學習動機對學習態度有顯著正向之影響。2. 學習動機對學習滿意度有顯著正向之影響。3. 學習態度對學習滿意度有顯著正向之影響。4. 學習態度在學習動機與學習滿意度之間具有部分中介效果。
      The aim of this research was to study the learning motive, learning attitudes and learning satisfaction of Learners for wedding consultant was treated as the objective population, and a questionnaire survey was conducted by using non-probability sampling. A total of 280 questionnaires were provided to the respondents, in which 272 responses were received. By excluding 9 invalid questionnaires, 263 questionnaires are valid, resulting in the effective response rate to be 93.93%.  The resulting conclusions of this study are listed as follows: 1. Learning motive has a significant positive impact on learning satisfaction. 2. Learning motive has a significant positive effect on learning attitude. 3. Learning attitude has a significant positive impact on learning satisfaction. 4. Learning attitude has some mediating effect in learning motive and learning satisfaction
    顯示於類別:[企業管理學系(管理科學碩/博士班,非營利事業管理碩士班)] 博碩士論文-管理科學碩博士班

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