南華大學機構典藏系統:Item 987654321/25689
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    Please use this identifier to cite or link to this item: http://nhuir.nhu.edu.tw/handle/987654321/25689


    Title: 學習動機、學習態度、學習滿意度關係之研究－以婚禮顧問學員為例
    Other Titles: A Study on the Relationships Among Learning Motive, Learning Attitudes and Learning Satisfaction--Learners for Wedding Counsel as an Example
    Authors: 張若語
    CHANG, RUO-YU
    Contributors: 企業管理學系管理科學碩博士班
    黃國忠
    HUANG, KUO-CHUNG
    Keywords: 學習動機;學習態度;學習滿意度
    Learning Motive;Learning Attitudes;Learning Satisfaction
    Date: 2017
    Issue Date: 2017-12-06 15:49:04 (UTC+8)
    Abstract: 　　本研究的目的欲探討婚禮顧問學員之學習動機、學習態度與學習滿意度之研究。本研究以婚禮顧問學員為研究對象，並採用非隨機的便利抽樣法的方式進行問卷調查，共發出280份，回收272份，扣除無效問卷9份，有效問卷為263份，有效問卷回收率93.93%。　　本研究所得結論如下：1. 學習動機對學習態度有顯著正向之影響。2. 學習動機對學習滿意度有顯著正向之影響。3. 學習態度對學習滿意度有顯著正向之影響。4. 學習態度在學習動機與學習滿意度之間具有部分中介效果。
    　　The aim of this research was to study the learning motive, learning attitudes and learning satisfaction of Learners for wedding consultant was treated as the objective population, and a questionnaire survey was conducted by using non-probability sampling. A total of 280 questionnaires were provided to the respondents, in which 272 responses were received. By excluding 9 invalid questionnaires, 263 questionnaires are valid, resulting in the effective response rate to be 93.93%.　　The resulting conclusions of this study are listed as follows: 1. Learning motive has a significant positive impact on learning satisfaction. 2. Learning motive has a significant positive effect on learning attitude. 3. Learning attitude has a significant positive impact on learning satisfaction. 4. Learning attitude has some mediating effect in learning motive and learning satisfaction
    Appears in Collections:[Department of Business Administration, Master/Ph.D Program in Management Sciences] Disserations and Theses(Master and Doctoral Program in Management Sciences)

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