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    jsp.display-item.identifier=請使用永久網址來引用或連結此文件: http://nhuir.nhu.edu.tw/handle/987654321/28160


    题名: 剖析柯文哲現象:2018年市長選舉前與2020年總統大選前的網路問卷調查研究
    其它题名: Analyzing Ko Wen-je Phenomenon: Internet Questionnaire Survey before the 2018 Taipei City Mayor Election and 2020 Presidential Election
    作者: 温閔如
    WEN, MIN-RU
    貢獻者: 國際事務與企業學系亞太研究碩士班
    楊仕樂
    YANG, SHIH-YUEH
    关键词: 超越藍綠;白色力量;柯文哲
    "white" power;Wen-je Ko;Beyond blue and green
    日期: 2019
    上传时间: 2022-04-13 15:42:49 (UTC+8)
    摘要:   自從2014年縣市長選舉,柯文哲挾著超高人氣當選台北市長以來,臺灣政壇掀起一陣所謂「白色」力量,標榜是在藍、綠兩大政團之外的第三選擇。然而,深究柯文哲就職以來,雖善於作秀宣傳但施政其實乏善可陳,政治立場的反覆與投機更引起非議,只是這些都還是無礙他在驚險中連任成功,並在後續可能投入的總統大選中支持度民調取得領先。如此的所謂「柯文哲現象」究竟是為什麼呢?本文主張,支持柯文哲的主要力量雖是厭惡所謂藍綠惡鬥的中間選民,但根本上仍是來自於藍綠之別,這藍綠不是指政黨的認同、也不是指統獨的政策,而是排斥、厭惡中國、中國人的反中族群認同,有別於草根式且對民進黨有情感的較年長反中世代,柯文哲的支持者主要是受教育灌輸與社會情境才產生反中態度的較年輕世代,而柯文哲及其團隊也正擅長運用年輕人的話語與社群媒體吸引這類年輕人的支持。對於此一推論,本文將透過網路問卷調查加以驗證。
      Since 2014, when Wen-je Ko was elected as the mayor of Taipei City, He enjoyed a high degree of popularity. The so-called "white" power lead by Ko in Taiwans politics was said to be the third choice” beyond the blue and green,” the Kuomintang( KMT) and Democratic Progressive Party (DPP). However, since the Ko's inauguration, he was good only at propaganda without any real achievement in city governance. Still, Ko was also wavering in ideology and ethnic identity that gathered much criticism. Nevertheless, all these weaknesses did not hinder his success in the 2018 re-election and the strong support from the public in the subsequent 2020 presidential election poll. Why did this so-called "Ko phenomenon" happen? This article argues that, although the main supporters of Ko are those who hate the so-called blue-green rivalry, they are still ideologists of this blue-green distinction. This distinction does not refer to the royalty of political parties, nor the policies toward the reunification of China or Taiwan independence. Rather, refuse to admit that Taiwanese are culturally Chinese, namely the anti-China ideology, is the core believe of Ko's supporters, which is essentially the same as the believe of those DPP supporters. The only difference between them is that, DPP's supporters are grassroots older generations who have sentiments towards the DPP, While Ko's supporters are younger generation educated to hate China and Chinese people. Ko and his staff are just expert to win support from these younger generations by using their words and social media. This article will verify this argument through an internet questionnaire survey.
    显示于类别:[國際事務與企業學系(亞太研究碩士班,公共政策研究碩士班,歐洲研究碩士班)] 博碩士論文-亞太研究碩士班

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