南華大學機構典藏系統:Item 987654321/29754
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    題名: 正向領導、職業倦怠、工作滿足感與離職傾向的研究：以美髮業為例
    其他題名: The Study of Positive Leadership, Burnout, Job Satisfaction and Turnover Intention: An Example of Hairdressing Industry
    作者: 莊琇清
    CHUANG, HSIU-CHING
    貢獻者: 企業管理學系管理科學碩博士班
    郭東昇
    KUO, TUNG-SHENG
    關鍵詞: 美髮行業;正向領導;職業倦怠;工作滿足感;離職傾向
    Hairdressing Industry;Positive leadership;Burnout;Job satisfaction;Turnover Intention
    日期: 2023
    上傳時間: 2023-11-13 14:46:32 (UTC+8)
    摘要: 　　隨著時代的發展，人們對於自我形象越來越重視，此時美髮設計師也因為顧客需求，要不斷提升產品的知識及髮型設計創新能力等相關專業技術。同時服務客戶時需要的溝通技巧與同事之間應如何相處，都是員工的壓力來源，以上諸多衍生出來的問題，皆是促使員工想要離職的意圖，考驗著主管要如何面對各種狀況。 　　本研究主要探討以美髮業員工為對象，有關正向領導、職業倦怠、工作滿足感與離職傾向之相關議題。研究以問卷調查方式進行，樣本回收380份，有效樣本共378份。問卷回收後，以SPSS與AMOS統計軟體為工具，分析方法包括敘述性統計、單因子變異數分析、t檢定、相關分析、迴歸分析。　　結果顯示:各人口變項對正向領導、職業倦怠、工作滿足感與離職傾向均有顯著差異。在迴歸分析方面，除正向領導對離職傾向無顯著影響外，各自變項對依變項均有顯著影響。
    　　With the development of the times, people pay more and more attention to self-image, at this time, hairdressers also because of customer demand, to continuously improve the knowledge of products and hair design innovation ability and other related professional skills. At the same time, the communication skills needed to serve customers and how colleagues should get along with each other, are the source of pressure on the staff, all of the above issues are derived from the intention to prompt employees to want to leave, testing how the director to face various situations.　　This study focuses on positive leadership, burnout, job satisfaction, and turnover tendencies of hairdressing employees. The study was conducted by questionnaire and 380 samples were collected, with a total of 378 valid samples. After the questionnaires were collected, SPSS and AMOS statistical software were used as the tools to analyze the questions, including descriptive statistics, one-way analysis of variance, t-test, correlation analysis, and regression analysis.　　The results showed that the demographic variables were significantly related to positive leadership, burnout, job satisfaction, and propensity to quit. In the regression analysis, except for positive leadership, which had no significant effect on the Turnover Intention, each of the variables had a significant effect on the dependent variables.
    顯示於類別:[企業管理學系(管理科學碩/博士班,非營利事業管理碩士班)] 博碩士論文-管理科學碩博士班

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