南華大學機構典藏系統:Item 987654321/29812
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    Title: 文化旅遊中美感素養之探討─以小學生參與藝文活動為例
    Other Titles: Discussion on Sino-American Sensory Literacy in Cultural Tourism: A Case Study of Primary School Students' Participation in Art and Cultural Activities
    Authors: 周妙君
    CHOU, MIAO-CHUN
    Contributors: 旅遊管理學系旅遊管理碩士班
    丁誌魰
    TING, CHIH-WEN
    Keywords: 目的地吸引力;體驗價值;文化旅遊;美感素養
    destination attractiveness;experience value;cultural tourism;aesthetic literacy
    Date: 2023
    Issue Date: 2023-11-14 13:09:18 (UTC+8)
    Abstract:   近年來,政府推動十二年國民教育,強調核心素養、多元課程,跨領域課程的提倡,以及對藝術和美感教育的重視,並期待增加閒置藝術空間之使用率,故規劃許多藝術相關的文化旅遊,而本研究藉由國小學童參與文化旅遊活動後,來探討學生旅遊體驗價值、目的地吸引力對美感素養是否有提升。其研究對象主要為桃園地區國小學童,主要以近期曾參加藝文活動的學生為主要調查對象,有效樣本為452份問卷,並以 SPSS18.0 系統進行因素分析、敘述性統計分析、對各構面的差異分析、多元迴歸分析等研究方法,來分析問卷之資料,並驗證其分析結果。根據以下四個研究假說,其研究結果顯示:H1:在學生參與文化旅遊旅後,美感素養有所提升、H2:體驗價值與美感素養有顯著正向相關、H3:目的地吸引力與美感素養有顯著正向相關,以上三個假說其研界結果成立,以及 H4:學生背景會對美感素養有所差異,其研究結果部分成立。  根據以上研究結論與建議為,可透過文化旅遊之真實的情境和經驗,來增加學生的美感素養,故建議政府積極舉辦藝術相關文化活動,鼓勵家長積極參與親子藝文活動,教師積極進行跨領域教學創造藝術情境,藉此提升學生學習之動機與興趣,培養學生之美感素養。另外,在回歸分析中,發現學生喜愛科目為表演藝術時,若透過目的地吸引力,對美感素養有正向之影響力,故建議可培養表演藝術相關專長的師資,並且實際授課,且多採用真實情境的表演場域,提升學生學習力與美感素養,讓學童在表演藝術課上,能夠更充分的學習到表演方面的藝術涵養。
      In recent years, the government has promoted 12-year national education, emphasizing core literacy, multi-curriculum, advocacy of cross-disciplinary courses, and emphasis on art and aesthetic education, and expecting to increase the utilization rate of idle art space, so many art-related cultural activities are planned Tourism, and this study uses elementary school children to participate in cultural tourism activities to explore whether the value of students' travel experience and the attractiveness of destinations can improve their aesthetic literacy. The research objects are mainly elementary school children in the Taoyuan area. The main survey objects are students who have recently participated in art and cultural activities. The effective sample is 452 questionnaires. The SPSS18.0 system is used for factor analysis and descriptive statistical analysis. Differential analysis of facets, multiple regression analysis and other research methods are used to analyze the data of the questionnaire and verify the analysis results. According to the following four research hypotheses, the research results show that:H1:After the students participated in the cultural tourism trip, their aesthetic literacy improved, H2:There is a significant positive correlation between experience value and aesthetic literacy, H3:Destination attractiveness is significantly positively correlated with aesthetic literacy, the above three hypotheses are valid, and H4:Students' backgrounds will have differences in aesthetic literacy, and the research results are partially established.  According to the above research conclusions and suggestions, students’ aesthetic quality can be enhanced through the real situation and experience of cultural tourism. Therefore, it is recommended that the government actively organize art-related cultural activities, encourage parents to actively participate in parent-child art and cultural activities, and teachers actively carry out cross-disciplinary Teaching creates an artistic situation, thereby enhancing students' motivation and interest in learning, and cultivating students' aesthetic literacy. In addition, in the regression analysis, it was found that when students’ favorite subject is performing arts, if the attractiveness of the destination has a positive impact on aesthetic literacy, it is suggested that teachers with related expertise in performing arts should be trained, and the actual teaching, and more The use of real-life performance fields improves students' learning ability and aesthetic quality, so that students can more fully learn the art of performance in performing arts classes.
    Appears in Collections:[Department of Tourism Management, The M.A. Program of Tourism Management and Leisure Environment Management] Disserations and Theses(M.A. Program in Tourism Management)

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