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Items for Author "呂易锝"
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Showing 2 items.
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Date
Title
Authors
Bitstream
[本校期刊] 管理科學研究
2021-06-01
品牌形象對顧客忠誠度與再購意願之研究-以蘋果公司之iPhone為例
許淑鴻
;
呂易锝
;
Hsu, Shu-Hung
;
Lu, Yi-De
[企業管理學系(管理科學碩/博士班,非營利事業管理碩士班)] 博碩士論文-管理科學碩博士班
2018
品牌形象、體驗行銷對顧客忠誠度與再購意願之研究-以蘋果公司之iPhone為例
呂易锝
;
LU, YI-DE
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