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    題名: 探討12年國教認同感對招生策略與升學決策之影響
    其他題名: The Discussion on the Influences of 12-Year Compulsory Education Identity Toward Enrollment Strategies and School Decisions
    作者: 陳志龍
    CHEN, CHIH-LUNG
    貢獻者: 企業管理學系管理科學碩博士班
    紀信光
    CHI, HSIN-KUANG
    關鍵詞: 十二年國教;認同感;招生策略;升學決策
    Compulsory Education;Identity;Enrollment Strategies;School Decisions
    日期: 2017
    上傳時間: 2017-12-06 15:48:19 (UTC+8)
    摘要:   本研究旨在探討十二年國教認同感對招生策略與升學決策的關係與影響,並探討招生策略、十二年國教認同感對升學決策是否有顯著的正向影響,及驗證十二年國教認同感對招生策略與升學決策之間是否具有中介效果。因此,以嘉義縣國中生為研究對象進行問卷調查,共發出500份問卷,回收有效問卷446 份,有效問卷回收率92.5%。  研究結果發現:1.招生策略對升學決策有顯著的正向影響。2.十二年國教認同感對升學決策有顯著的正向影響。3.招生策略對十二年國教認同感有顯著的正向影響成立。4.十二年國教認同感在招生策略與升學決策具有中介效果。
      The purpose of this study is to probe the relationship and the influences of 12-year compulsory education identity toward the recruitment strategies and the education-pursuit decisions, and to probe the recruitment strategies and 12-year compulsory education identity whether there is a significant positive impact on the the education-pursuit decisions,and to prove whether there is an intermediary effect on 12-year compulsory education identity toward the recruitment strategies and the education-pursuit decisions. Therefore, take junior high student in Chiayi county for research objects, a total of 500 questionnaires were collected and 446 valid questionnaires were retrieved, and the effective questionnaire was 92.5%. The results show that: 1. The recruitment strategies have a significant positive impact on the education-pursuit decisions. 2. 12-year compulsory education identity has a significant positive impact on the education-pursuit decisions. 3. The recruitment strategies toward the 12-year compulsory education identity has a significant positive impact was established. 4. 12-year compulsory education identity toward the recruitment strategies and the education-pursuit decisions has an intermediary effect.
    顯示於類別:[企業管理學系(管理科學碩/博士班,非營利事業管理碩士班)] 博碩士論文-管理科學碩博士班

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